Our story
UK cloud
built differently.
Founded in 2014, PeaSoup is the UK’s only cloud provider building and operating its own infrastructure with liquid immersion cooling. We deliver secure, high-performance cloud without the complexity or cost of hyperscalers.
10+ years
Delivering UK cloud infrastructure
1,600+
Customers across UK sectors
15+
Industry awards and recognitions
Leadership
Founded by Martin Bradburn and Harold Butter
In 2014, two cloud pioneers set out to build something different.
Martin Bradburn, CEO
Co-founder and CEO of PeaSoup Cloud. Cloud infrastructure pioneer since the early days of hyper-converged platforms. Martin leads PeaSoup's vision of building efficient, sovereign UK cloud.
"We started PeaSoup because we believed cloud infrastructure should be transparent, efficient, and built in the UK. A decade later, that vision is more important than ever."Our mission
Secure, high-performance UK cloud infrastructure
Four principles guide everything we build.Data sovereignty by design
All data stays in the UK. Customers have full control over access, encryption, and governance. No reliance on US hyperscalers or cross-border data transfers.
Efficiency as standard
Liquid immersion cooling delivers 60% better efficiency than traditional cloud. Lower energy, lower cost, lower carbon — without compromise on performance.
Transparent pricing
No long-term contracts. No hidden fees. Pay-as-you-go pricing that scales with your needs. You know exactly what you pay.
Sustainability by default
100% renewable-powered data centres. Liquid cooling reduces carbon by 20%+. Proving that responsible cloud and enterprise capability coexist.
Why PeaSoup
What makes us different
We’re not a managed service provider or a reseller. We build and operate UK cloud infrastructure.UK-owned infrastructure
We operate our own data centres. No reliance on hyperscalers or US servers. Full control, full sovereignty.
Liquid immersion cooling
Only UK provider at scale. 60% more efficient. Better performance, lower costs, lower carbon footprint.
Real UK support
24/7 support from UK engineers. Dedicated account management. Not outsourced, not automated.
Our journey
Key milestones in PeaSoup’s story
From 2014 to today — innovation, recognition, and growth.September 2014
PeaSoup founded
Martin Bradburn and Harold Butter founded PeaSoup Cloud as a hyper-converged cloud provider. First in Europe to adopt VMware vSAN architecture at scale.
July 2015
EuroCloud award
Recognised for simplifying cloud infrastructure and delivering customer-focused solutions across diverse industries.February 2021
Veeam Gold Partner
Achieved gold status with Veeam, recognising excellence in backup and disaster recovery services.April 2021
Gatwick data centre
Opened second liquid-cooled data centre in South England. Expanded capacity on 100% renewable power.May 2021
Eco Cloud launch
Launched liquid immersion-cooled cloud infrastructure. Unique in the UK market. 60% more efficient than traditional cloud.December 2023
Infrastructure-as-a-Service Innovator of the Year
PeaSoup emerges victorious at the prestigious SDC Awards. Redefining the cloud landscape through groundbreaking integration of liquid immersion cooling.June 2024
Reading data centre
Third liquid-cooled data centre opened in Winnersh (Reading). Further expansion of UK capacity and resilience.December 2024
Backup/Archive Innovation of the Year
Triumph at the prestigious SDC Awards. This accolade underscores PeaSoup’s commitment to sustainability through its use of liquid immersion cooling.January 2025
S3-compatible storage
Launched PeaSoup’s new S3-compatible cloud storage with liquid immersion cooling. Cost-effective, sustainable, UK-based.September 2025
Cloud Vendor of the Year
Named Cloud Vendor of the Year at Cloud Excellence Awards 2025 for S3-compatible storage innovation.May 2026
The One to Watch Company
Announced winner at the 2026 Network Computing Awards in the “The One to Watch Company” category.Accreditations & certifications
Proven security and compliance
Independent certifications that verify our security controls and compliance standards.ISO 27001
International information security management standard
Cyber Essentials Plus
UK government-backed cyber security assurance
G-Cloud supplier
Vetted by UK government for cloud services
Veeam Gold Partner
Recognised for backup and disaster recovery excellence
Join 1,600+ UK organisations
Experience cloud infrastructure built differently. Start with PeaSoup and discover what sovereign, efficient, UK-based cloud really means.